Ali Electric Store
Building & owning a full e-commerce ecosystem.
Description
Ali Electric Store is the e-commerce arm I built from the ground up — a real, live shop converting visitors into orders every day.
The storefront runs on a custom WooCommerce stack on top of WordPress, with Cloudflare in front of LiteSpeed caching at the origin. n8n drives the WhatsApp Business workflows that handle order confirmations, abandoned-cart nudges, and customer support tickets.
The catalog spans cables, breakers, fans, lights, and solar gear — every product wired up with proper variations, attributes, and stock rules. The cart and checkout were tuned for Pakistan-specific quirks: cash-on-delivery as a first-class option, locally-tuned shipping zones, and a one-page checkout that loads noticeably faster than the WooCommerce default.